Choosing your venue is arguably the biggest decision you'll make in your entire wedding planning journey. You've toured the ceremony space, fallen in love with the reception hall, and envisioned every detail, the florals, the lighting, the first dance. But somewhere in all of that excitement, one of the most important spaces almost always gets overlooked. Where you and your girls will actually spend the majority of your wedding morning..

The bridal beauty industry does not sit still, and honestly, that is exactly what keeps me in love with it after more than a decade behind the chair. Trends shift, techniques evolve, and the brides walking through our doors are more informed and more inspired than ever. They come to consultations with saved folders, Pinterest boards, and screenshots of looks they have been collecting for months. Our job is to already know what they are about to show us.

Bridal beauty trials are one of the most valuable parts of the wedding planning process, but they're also one of the most misunderstood. Let's clear up a few common myths.